BRB 2026

CASE 001

CLIENTE: BRB

ANO: 2026

LOCAL: BSB

A high-contrast, black and white editorial photograph of a minimalist modern building in Brasília. The composition uses a low angle to emphasize clean geometric lines and sharp shadows against a clear sky. The mood is sophisticated and professional.
A high-contrast, black and white editorial photograph of a minimalist modern building in Brasília. The composition uses a low angle to emphasize clean geometric lines and sharp shadows against a clear sky. The mood is sophisticated and professional.
BRB Campanha 2026 é uma visão editorial sobre a evolução do Banco de Brasília. O projeto destaca a solidez e a inovação da instituição através de uma linguagem visual contemporânea e minimalista.

Esta iniciativa foca na digitalização da experiência bancária para o público jovem, mantendo a herança arquitetônica de Brasília como base estética fundamental.
VAMOS CONVERSAR →
A desaturated, close-up photograph showing the texture of high-quality charcoal-colored paper with a subtle embossed logo. Soft natural light highlights the grain and craft, reflecting a premium art direction approach.
A desaturated, close-up photograph showing the texture of high-quality charcoal-colored paper with a subtle embossed logo. Soft natural light highlights the grain and craft, reflecting a premium art direction approach.
A minimalist, monochromatic wide shot of an empty, high-end corporate lobby in Brasília. The flooring is polished stone reflecting pure white and deep charcoal tones. Minimalist furniture creates a sense of space and high craft.
A minimalist, monochromatic wide shot of an empty, high-end corporate lobby in Brasília. The flooring is polished stone reflecting pure white and deep charcoal tones. Minimalist furniture creates a sense of space and high craft.
A macro photograph of a sleek smartphone screen displaying a minimal interface with white typography on a dark charcoal background. The lighting is soft, creating a premium technology feel.
A macro photograph of a sleek smartphone screen displaying a minimal interface with white typography on a dark charcoal background. The lighting is soft, creating a premium technology feel.

A integração entre design e tecnologia guia a nova percepção da marca BRB.

Exploração visual focada no futuro digital do banco.

CONCEITO
A desaturated photograph of a professional workspace. A large monitor displays a brand style guide with the accent color acid lime green visible on small active indicators. The atmosphere is calm and artistic.
A desaturated photograph of a professional workspace. A large monitor displays a brand style guide with the accent color acid lime green visible on small active indicators. The atmosphere is calm and artistic.
An editorial photograph of an outdoor billboard in Brasília at dusk. The billboard features a high-contrast black and white portrait of a professional. The surrounding environment is clean and desaturated, highlighting the advertisement.
An editorial photograph of an outdoor billboard in Brasília at dusk. The billboard features a high-contrast black and white portrait of a professional. The surrounding environment is clean and desaturated, highlighting the advertisement.

Campanha multimeios veiculada em todo o território nacional, com foco em mídia OOH e digital.